Tuesday, March 20, 2012

Indiscriminate pricing


Cost of living rises in UAE Capital – The caption and the news published in today’s GN daily (Tuesday, 20th March, 2012),  are points worthy to be noted and treated with utmost seriousness.

The gullible public is taken to task by the intelligent shop owners.

Price of 120 grams of Close Up toothpaste varies from  6.50 to 7.25 to 8.50 in three different shops -all in the close vicinity. 700 gm of Milk Powder costs 42.50 in one shop and in the near- by shop ( in the very)next building is it 45.75!  NIDO milk powder has 5 different prices in 5 different shops all in close quarters. 5 Kgs of Wheat Flour was sold at 10 and within one week, the price was increased to
12, first after creating artificial scarcity. A cake is sold for 6 and in the nearby shop it is  is 5.50 and on another it is only 5 – all made in the same company. Chicken Biriyani is sold from 08.50 to 9,
9.50 and 10 dirhams in similarly furnished hotels. A lunch costs 5 in one restaurant and in the neighbor-hood it is almost double. And both are of same standards as far as seating and other arrangements are concerned. Same is the case with snacks – South Indian delicacies like
Iddli, Dosa, Masala Dosa all have different prices in different hotels.

Trimming of beard was earlier AED.5 / and all on a sudden it went up to AED. 10  - 100% increase . Reason was because of the rise in rent. Well, the rent has come down but not the increased rare in the saloon!

Electronics goods, Textiles – not spared.   And so it goes and on –  the indiscriminate pricing of products.

What makes them tax the public so? Is there a pricing policy in the Super/Hyper Market and cafetarias /Restaurants, with Land Lords!

Who can and will bell those cats – so poor public are not cheated so blatantly. Seems Public has to be more active, vigilant to confront the misdeeds. As long as we are unaware, or aware and simply passive they can go on with their misdeeds.

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